Wednesday, February 15, 2023

America is drowning in narcissist dysfunction

On Tuesday, Twitter users wondered why their timelines were displaying so many tweets from Elon Musk. Now, a new report provides a reason: Elon Musk was upset that his tweet about the Super Bowl got fewer views than one from U.S. President Joe Biden.

[...]

Biden’s tweet about the Super Bowl—in which the president cheered for the Philadelphia Eagles due to his wife’s ties to the city—currently has 29 million views. Elon Musk deleted his tweet supporting the Eagles after they lost, but the tweet received approximately 9 million views.

[...]

The Twitter CEO flew his private jet from the Super Bowl in Phoenix to the Bay Area Sunday night to complain about his tweet’s relatively low engagement, reports Platformer, a newsletter from technology journalists ZoĆ« Schiffer and Casey Newton.

[...]

The company ordered 80 engineers to work on boosting Musk’s engagement; that team allowed the CEO’s tweets to skirt safeguards that prevent one user’s tweets from dominating someone’s entire feed.

[...]

Last Thursday, Platformer reported that Musk is increasingly concerned about his tweets’ low engagement. At a meeting to discuss reasons why, one of the company’s top engineers tried to explain that interest in Musk was declining in general, using a chart from Google Trends tracking searches for “Elon Musk” as evidence.

Musk reportedly fired the engineer on the spot.

Musk’s deputies then told engineers that they’d be fired if they didn’t solve the problem of Musk’s slumping engagement.

[...]

Twitter did not immediately respond to a request for comment. The company no longer has a communications department to handle media inquiries.

  Fortune
...but hey, do what you want...you will anyway.

UPDATE 02/16/2023:



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