He never STOPPED campaigning

As he watches the 2020 Democratic candidates fire up campaign crowds, President Donald Trump is itching to upstage them with rallies of his own. Not so fast, say Trump’s political advisers, who are arguing that Trump’s best asset is the White House — and that he should make the most of it.

The rambunctious rallies can come later, they say.

  Politico

Good luck with that.

Trump’s Republican allies and campaign officials believe an early reelection strategy built around his role as chief executive in dignified settings like the Oval Office and the Rose Garden will carry more weight with voters than his signature freewheeling arena speeches.

They don't understand that he's more concerned with the self-gratification of cheering crowds.

Just last week, he mocked his Democratic rivals at the Conservative Political Action Conference in a speech he proudly declared “off script.”

I rest my case. And since when did dignified settings dignify him? He says just as stupid shit there that he does in stadia.

Trump’s advisers are still hoping he will capitalize on his incumbency by largely sticking to official events and private, no-cameras fundraisers for the next several months

Are you kidding me? No cameras? Won't happen.

To that end, Trump is set to headline a breakfast on Sunday at his Mar-a-Lago club in West Palm Beach, Fla., where Republican donors will gather for the party’s annual spring retreat, according to a schedule obtained by POLITICO. The event will benefit the Trump Victory fund, a joint fundraising operation between the president's campaign and the Republican National Committee.

Campaign manager Brad Parscale has also been in regular contact with the president, sometimes speaking with him multiple times a day about new polls or messaging. He and other senior campaign officials held their first meeting with Trump and Vice President Mike Pence in mid-February to discuss the campaign’s structure — currently Parscale’s main focus, according to a source close to the campaign chief. Trump has also discussed his reelection strategy with state GOP leaders who have visited the White House in recent weeks for meetings on other items.

Trump won’t begin more traditional campaign-style events before mid-summer, according to sources familiar with his plans, who said Trump’s team is waiting for the first primary debates of the 2020 cycle, at which point they believe the Democratic presidential field will take greater shape.

But he'll tweet his fool head off in the meantime. And take every opportunity to take potshots in front of cameras.

A White House-based strategy might involve more events like Trump’s January prime-time Oval Office address calling for a wall along the U.S.-Mexico border, or his Rose Garden remarks last month declaring a national emergency related to immigration.

Which will be great opportunities.

A sign that Trump may struggle to stay above the fray came in his two-hour CPAC speech, which included several jabs at political opponents, a handful of dubious claims and a gleeful-rejection of stage management.

[...]

“Part of the president’s problem and why his approval rating has been persistently weak is because the public does not perceive him as being particularly presidential,” [Kyle Kondik of the University of Virginia Center for Politics] said. “So I do wonder if a president like Trump can actually pursue a ‘Rose Garden strategy’ because ultimately it seems like the president relishes most the opportunities to criticize his opponents and receive the adulation of his crowds.”

Bingo.

...but hey, do what you want...you will anyway.