Saturday, March 31, 2018

Fox' Laura Ingraham still bleeding advertisers

Add Ruby Tuesday and Liberty Mutual to the list of companies pulling advertising from Ingraham's show.  (Previous companies that pulled out.)

It couldn't happen to a more deserving twat.  Fox News certainly understands:  Miss Laura is "taking vacation".
Ingraham on her show Friday night described the vacation as a pre-planned break with her children for the Easter holiday.

“A blessed Good Friday and Passover to all of you; I’ll be off next week for Easter break with my kids,” she said. "Fear not. We've got a great lineup of guest hosts to fill in for me."

[...]

"The Ingraham Angle," which launched five months ago, finished fourth in the cable news ratings race in total viewers in February, averaging more than 2.6 million viewers, according to Nielsen Media Research. Only "Hannity,” and “Tucker Carlson Tonight” on Fox and "The Rachel Maddow Show” on MSNBC delivered more viewers last month.

[...]

At least 14 companies have stopped advertising on Ingraham's show in the days since the Fox News host mocked Marjory Stoneman Douglas High School student David Hogg for being rejected from colleges.

[...]

The only blue-chip company to advertise on Ingraham’s show Friday night was IBM, according to Variety.

  The Hill
So the teenager who couldn't get into the college of his choice can take down a Fox News show.  The GOP will be taking note, I'm sure.
Otherwise, many of the sponsors were direct-response advertisers like MyPillow.com, or lesser-known entities such as the American Petroleum Institute, Interstate Batteries and KT Tape. Fox News also filled commercial breaks with promos for hosts like Bret Baier, or the mid-morning team of Bill Hemmer and Sandra Smith.

  Variety
...but hey, do what you want...you will anyway.

UPDATE:



UPDATE 4/1:

There goes another:  Miracle-Ear pulled its ads.

And another:  Bayer pharmaceuticals.

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